Social-Driven Food Ordering Platform – Mobile App Development for FoodTech Innovation

Context:

A fast-growing foodtech startup set out to transform the traditional food ordering model by merging restaurant discovery, influencer engagement, and multi-restaurant ordering into a single, mobile-first experience. The goal was to enhance user engagement through social content and convenience-focused features.

Used Platforms

React Native
Typescript
Python
MySQL

Business Challenges

For our client, the traditional methods of capturing foot data for orthopedic footwear presented a multitude of challenges:

  • Error-prone and Laborious: Plaster casts and manual measurements were inaccurate, requiring high practitioner skill and prone to human error. The process was also time-consuming, leading to increased costs and longer wait times for patients.
  • Limited Design Options: Traditional methods restricted the design flexibility of footwear manufacturers, hindering their ability to create customized solutions for unique patient needs.
  • Fragile and Inconvenient: Plaster casts were susceptible to breakage during shipping, causing delays and frustration. Additionally, relying on physical casts limited the choice of suppliers, as geographically distant options became impractical.
  • Compliance Concerns: Existing digital solutions lack HIPAA compliance, raising security risks and privacy concerns during file transmission and storage. This, coupled with the absence of a digital storage system, made retrieving past data cumbersome and retakes challenging.

An Industry Tailored Solution

Coditas partnered with the client to develop a groundbreaking solution that addressed the specific challenges of the industry:

  • Mobile 3D Scanning: The Coditas team worked with the client to build a user-friendly 3D scanning application specifically for iPhone and iPad. This application allows for capturing accurate and detailed 3D scans of patients' body parts, eliminating the need for cumbersome and error-prone traditional methods.
  • Enhanced Team Communication: The platform also offers features for secure communication and collaboration between the Provider and Supplier as the Order moves through the different stages until the final item is delivered.
  • Secure and Compliant Data Management: The scanned video file is then transferred and stored in the cloud in a HIPAA-compliant manner. While the Provider has access to the patient data, the manufacturer can only view and download the scanned image. This ensures the highest level of security and privacy for patient data while also offering convenient accessibility for authorized personnel.
  • Data Transfer Efficiency: The platform prioritizes seamless data transfer to the cloud. It allows for a more streamlined, secure, and accessible workflow for all parties involved.
  • Marketplace Integration: Coditas went beyond the initial scope to develop a marketplace feature that connects Providers with a network of qualified manufacturers, expanding their options and potentially increasing efficiency.
  • Beyond Footwear: Recognizing the platform's potential, the Client further extended the 3D scanning functionality to encompass other body parts, which allows for broader application and future growth opportunities within the medical and non-medical field.
  • Payment integration: The platform allows for international transactions, allowing all the parties to have a secure environment for payment collection.
Challenges:
  • Need for a mobile app that supports ordering from multiple restaurants in a single flow
  • Lack of unified discovery, ordering, and social sharing experience
  • Difficulty managing mixed delivery/takeaway/dine-in scenarios from different providers
  • Requirement for gamified features to attract and retain users
  • Demand for integration with influencers and referral systems to drive organic growth
Solutions Delivered by Upperthrust:
  • Built a feature-rich food ordering mobile app using React Native, Python, and MySQL
  • Designed a scalable backend to manage real-time ordering, payments, and user data
  • Integrated EasyPay for flexible and secure payment processing
  • Developed unique features like:\n  – ‘Surprise Me’ and ‘Slash It’ gamified options\n  – Multi-restaurant cart checkout\n – Influencer module for content-driven engagement\n – Ordering via text, email, and direct print
  • Enabled full support for delivery, dine-in, and takeaway, enhancing operational flexibility
  • Built a referral and commission engine to power influencer marketing and user acquisition
Benefits Achieved:
  • Launched a highly intuitive and socially integrated food ordering experience
  • Enabled multi-restaurant checkout for increased order volume and user satisfaction
  • Fostered content-driven growth via influencer collaborations and in-app food blogging
  • Improved user engagement through gamification and referral loops
  • Delivered a platform ready for rapid scale in the competitive food delivery space

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Get an Appointment

Call us - IN

(+91) 777 - 6072324

RPA UI Path

Streamline your business processes with our Robotic Process Automation (RPA) services using UI Path. We help you automate repetitive tasks, enhance operational efficiency, and reduce human error, ensuring your business runs smoothly and efficiently.

Custom Software Development

Transform your unique business ideas into powerful software solutions with our custom software development services. We design, develop, and deploy tailor-made applications that perfectly fit your business requirements, driving growth and innovation.

Custom AI/ML Solutions

Harness the power of artificial intelligence and machine learning with our bespoke AI/ML solutions. We develop intelligent systems that analyze data, predict trends, and automate decision-making processes, giving your business a competitive edge.

Product Development

From concept to launch, we turn your vision into reality with our comprehensive product development services. Our team works closely with you to design, develop, and deliver products that meet market demands and exceed customer expectations.
 

Mobile Development

Stay connected with your customers on the go with our cutting-edge mobile development services. We create user-friendly, high-performance mobile applications for iOS and Android that enhance user engagement and drive business growth.

Get an Appointment

Call us - IN

(+91) 777 - 6072324

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